Portion of sales of one-of-a-kind, customized MONOPOLY® and SCRABBLE®
games to support the Marine Toys for Tots Foundation
LOUISVILLE, Ky.--(BUSINESS WIRE)--
As holiday commerce kicks into full gear, a collaborative effort
launched today between CafePress
(Nasdaq:PRSS), the U.S. Marine Corps Reserve Toys for Tots Foundation,
Hasbro (Nasdaq:HAS) and personalized gaming leader My
Life Games LLC will help ensure children in need receive toys at the
holidays.
Through this first-year campaign, CafePress, the on-demand printing
leader, will provide consumers with three different ways to support Toys
for Tots:
-
CafePress will donate $1 for every Facebook "share" given to the video
entitled, "Toys
for Tots: Every Child Deserves a Little Christmas";
-
Through the goodwill of Hasbro and CafePress, $1 from the final
purchase price of all customizable MONOPOLY and SCRABBLE games sold on
CafePress.com;
-
And $2 from the sale of two special edition T-Shirts (priced at $7)
will go to Toys for Tots.
"We are delighted that CafePress is giving our supporters another way to
reinforce our efforts," said retired Marine Major Bill Grein, vice
president of the Marine Toys for Tots Foundation. "We recognize the
holidays are a busy time and sometimes good intentions to give back are
lost in the shuffle. We welcome the opportunity to help people ‘do good'
while they are already shopping online or scrolling their Facebook
timeline."
"We are honored to support Toys for Tots this holiday season," said Fred
Durham, CEO and co-founder of CafePress. "To be able to support their
noble efforts by donating a portion of proceeds of games known for
bringing families together is ideal."
About CafePress [PRSS]:
CafePress
is passionate about helping individuals forge connections and celebrate
their identities, interests and obsessions through unique products and
content.
Our customers include people from all walks of life who are drawn to
products that are emotional, inspirational and motivational. CafePress
continues to enhance its assortment of designs, brands, images and base
goods within its library of print-on-demand products. This expansion
solidifies CafePress' reputation as the ultimate resource for creating
connections and bring-to-life creativity, opinions and passions. For
more information, visit www.cafepress.com
or connect with CafePress on Facebook,
Twitter,
Pinterest
or YouTube.
About My Life Games
My Life Games, LLC offers consumers a unique opportunity to create games
that capture memories and milestones in their lives. They are seasoned
experts in game and graphic design, and ongoing development of visual
themes will span the range of life experiences. Beyond holidays and
birthdays, these games are perfect for: classrooms and youth sports,
friendship and love, non-profit fundraisers and corporate gifts, and so
much more - great designs that speak to anyone wanting to build their
own personal MONOPOLY or SCRABBLE game experience. Learn more at www.MyLifeGames.com.
About Hasbro
Hasbro,
Inc. (NASDAQ:HAS) is a branded play company dedicated to fulfilling
the fundamental need for play for children and families through the
creative expression of the Company's world class brand portfolio,
including TRANSFORMERS, MONOPOLY, PLAY-DOH, MY LITTLE PONY, MAGIC: THE
GATHERING, NERF and LITTLEST PET SHOP. From toys and games, to
television programming, motion pictures, digital gaming and a
comprehensive licensing program, Hasbro strives to delight its global
customers with innovative play and entertainment experiences, in a
variety of forms and formats, anytime and anywhere. The Company's Hasbro
Studios is responsible for entertainment brand-driven storytelling
around Hasbro brands across television, film, commercial productions and
short-form. Through the company's deep commitment to corporate social
responsibility, including philanthropy, Hasbro is helping to build a
safe and sustainable world for future generations and to positively
impact the lives of millions of children and families every year. It has
been recognized for its efforts by being named one of the "World's Most
Ethical Companies" and is ranked as one of Corporate Responsibility
Magazine's "100 Best Corporate Citizens." Learn more at www.hasbro.com
and follow us on Twitter (@HasbroNews).
SCRABBLE is a trademark of Hasbro in the US and Canada only.
HAS-LIC
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20141201005213/en/
CafePress
Media Contact:
Sarah Segal,
650-655-3039
pr@cafepress.com
or
CafePress
Investor
Relations:
The Blueshirt Group
Alex Wellins, 415-217-5861
alex@blueshirtgroup.com
or
Toys
for Tots
Media Contact:
Bill Grein, 703-649-2021
Bill.grein@toysfortots.org
or
My
Life Games
Media Contact:
Nan Finkenaur,
978-525-2840
Nan@MyLifeGames.com
Source: CafePress
News Provided by Acquire Media
